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Building Your Company's Social Media Strategy
Time and Date:
Wed, May 30, 2012
08:30 AM - 10:00 AM
Chicagoland Chamber of Commerce
200 E. Randolph Street
Chicago, IL  60601  Map It

You know your company should be using social media, but you're not sure where to start.

In this introductory seminar, we'll show you how to build a social media strategy that is customized for your company's needs and resources.

Topics we'll discuss include:

• Overview of the leading social networks (i.e. Facebook, Twitter, LinkedIn, Pinterest, Google+, YouTube and Yelp)
• The ROI: How social media can grow your business
• Case Studies: How two local companies excel in social media
• Designing and executing a social media strategy that is integrated across your company

The 2-hour seminar will be a mix of short presentations and simple tutorials, with plenty of time for questions. All attendees will receive a printed handout and a PDF of the complete presentation.

The seminar will be taught by Tracy Samantha Schmidt, director of training and strategy at Crain's Social Media Group. Crain's Social, a new division of Crain Communication’s BtoB Marketing Services, provides training and consulting to businesses nationwide. To learn more, please visit

Registration for this event closes at Noon on May 29, 2012 space eprmitting. Registration requires pre-payment and is non-refundable. No-shows will not receive a refund. Requests for reasonable accommodations must be made by May 23, 2012.

Thank You to Our Partner:


Event Options

Non-Member - Building Your Company's Social Media Strategy - $60.00
Individual Registration

Member - Building Your Company's Social Media Strategy - $40.00
Individual Registration

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