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CANCELLED: Doing Business with the Hispanic Market
Time and Date:
Tue, Apr 09, 2013
07:30 AM - 09:00 AM
Maggiano's Little Italy
516 N. Clark St.

Chicago, IL  60601  Map It


Grow Your Business by Targeting Chicagoland's Fastest Growing Market

With a buying power of over $32 Billion annually, the Latino market is one of the most coveted in Chicagoland. Learn tips from expert panelists on how to attract this key demographic

Doug Levy - VP/General Manager /Univision Radio
• Latino Market Statistics in Chicago
• Difference between first generation and 2nd and 3rd generation Latinos
• Hispanic Market potential and opportunity
• Spanish Language Marketing

Cristina Benitez -  Director, Latino Communications/DePaul University
• Building Brand Awareness and Retention
• Why we are reaching the Hispanic Market
• Multicultural approach for Business Growth

Andrew Hayes- Vice President, Public Relations and Communication/ Fifth Third Bank
• Key to reaching out to Latinos in the community
• Cause Related Marketing, PR, and Reputation

Omar Duque - President and CEO/ Illinois Hispanic Chamber of Commerce
• Hispanics as the engine of US population change and economic progress
• Hispanic consumer: How they benefit your businesses

MC by: Lourdes Duarte- WGN News anchor

Pre--registration is required. Pre-registration closes at Noon on April 4, space permitting. Registrations are non-refundable. No-shows will not receive a refund. All registrations require pre-payment; payment or a Note of Appreciation must be received 24 hours prior to the event. Requests for reasonable accommodations must be made by April 2.

Event Options

Member Rate - $35.00
Member Rate - Hispanic Market

Non-Member Rate - $70.00
Non-Member Rate Hispanic Market

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